If you have never seen one before, here is the Giini Pyro in a sentence: it is a miniature binding for your back foot, for the one part of snowboarding where your actual bindings cannot help you.
The moment it exists for
When you step off the chair, only your front foot is strapped in. Your back foot lands on the topsheet, which at that moment is wet, cold and roughly as grippy as a bar of soap. Unless something on the board holds that boot, it slides, and you are steering a snowboard with half your feet.
The Pyro gives that foot a home. Spring-loaded rubber bumpers grip the sidewalls of your boot the moment you step in, so the back foot can actually turn the board rather than just pressing down and hoping. You steer off the ramp with both feet in control, coast clear of the chair, then lock into your bindings and go ride.
What it is not
It is not a sticker, and it is not a stomp pad. Those rely on friction, which is the first thing ice removes. The Pyro's grip is mechanical, and its surfaces are shaped to shed snow continuously so it does not pack up over a day on the hill.
It is also not designed for riding whole runs one-footed. People do it, we have seen the videos, and we admire the confidence. But the Pyro is a transitional control device: it exists for the ride between the chair and strapping in, which happens to be the moment most falls, most nerves and most embarrassment live.
The honest pitch
It costs $39.99, it clicks onto your board in minutes, and it removes the sketchiest four seconds of every lap. If it has not switched your ride, send it back within 30 days and we will refund you.
